Dallas-based Dave & Buster’s Chooses Synergy Marketing Group to Launch New Indianapolis Location
Dallas -
Dave & Buster’s, the nation’s leader in upscale dining
and entertainment, recently selected Synergy Marketing Group to help launch its
newest location in Indianapolis.
Synergy is providing the national restaurant/entertainment company with comprehensive
public
relations services, including media relations, community relations
and event
planning and management services. The agency is responsible for
generating sustained press coverage throughout Dave & Buster’s launch
cycle, introducing management to Indianapolis’ business and hospitality
community, and planning and promoting the company‘s VIP pre-grand opening
event.
“We
retained Synergy to give the new Indianapolis
team access to a professional marketing and PR partner who sets them up for
long-term success,” said Lesley Madsen, regional marketing manager for Dave
& Buster’s. “Synergy has proven to be an invaluable resource. The agency
has the connections, knowledge of the local market and great promotional ideas
Dave & Buster’s needs to establish a strong base of loyal customers and
strategic partners well beyond the launch.”
The Dallas-based
restaurant giant chose Synergy as its agency partner due to the firm’s extensive
experience helping other national companies enter the Indianapolis market. Over the past several
years, Synergy has provided strategy,
promotion, issues management and relationship-building initiatives to numerous
other large businesses looking to establish a positive reputation and network
of contacts in Indiana.
The agency has a strong track record of helping its clients drive demand,
attract employees and establish themselves as respected corporate citizens.
“Companies have one shot to
differentiate themselves from the competition when they enter a new market,”
said Synergy’s President and Founder Amy Zucker.
“We have the launch process nailed. Over the years we have helped dozens of
national companies — including restaurants, retailers and service organizations
— penetrate the Indianapolis
market. The net results of our efforts are awareness, strategic relationships
and demand that generates long-term revenue.”
About Dave & Buster's, Inc.
Celebrating over
26 years of operations, Dave & Buster’s was founded in 1982 and is one of
the country’s leading upscale, restaurant/entertainment concepts with 53
locations throughout the United States
and in Canada.
A great place to eat, drink and play, Dave & Buster's pairs a signature
menu with top-notch amusements in an upscale, yet festive restaurant and
entertainment venue.More information is
available on the company’s Website, www.daveandbusters.com.
About Synergy Marketing Group, Inc.
Synergy
Marketing Group is one of the industry’s top
marketing firms in Indianapolis and Dallas/Fort Worth, Texas. The
agency also is known as one of the most experienced public
relations (PR) firms in the Indianapolis and Dallas/Fort Worth Metroplex markets. Our team of marketing and public relations specialists
provides strategic counsel and hands-on support to help our clients
generate awareness, build credibility, create demand and meet revenue
objectives. We leverage quantifiable marketing processes and proven best
practices to deliver measurable results. Synergy differentiates itself through
our partnership approach, dedication to client satisfaction, culture of
accountability, and commitment to quality and excellence. Synergy is a certified
Women-owned Business Enterprise (WBE). We offer the following
services: advertising, marketing, brand
strategy, corporate communications, event planning, lead generation, market
research, public relations, media
relations, custom
Web development and search engine optimization. To learn more about the
firm, please call 888-284-0555 or visit http://www.synergy-mg.com/.
.gif&contenttype=gif "Click here")
Home
